Africell Angola, which launched mobile services in Luanda city and province in April 2022, has expanded its commercial network presence to its fourth province, Huila, this month with the availability of services in provincial capital Lubango. Previously, the Africell mobile network was expanded to Benguela province in December 2022, and in July 2023 the cellco carried out another regional launch in the municipality of Sumbe in Kwanza Sul province.
Africell marketing representative Nuno Monteiro told news agency ANGOP that Lubango-based customers can purchase a start-up SIM package for AOA200 (USD0.24) enabling promotional free on-net voice calls, with calls to other Angolan networks charged at AOA12 per minute.
According to TeleGeography’s GlobalComms Database Africell took approximately 27% of Angola’s mobile market by end-March 2023, up from a confirmed 25.0% reported at end-December 2022 when the newcomer surpassed six million active mobile SIMs. The young cellco is chipping away at the market share of mobile sector leader Unitel which retained approximately 68.3% of subscriptions nationwide in Q1 2023. Africell previously leapt past struggling rival Movicel in its first launch phase, leaving Movicel with just 4.7% of the market at end-1Q23, GlobalComms estimated.