Meet Extensia!
Everyone needs help and support in building important connections, engaging with peers, and staying up-to-date with the latest industry trends and developments, especially in the fast-paced technology and ICT business sectors. With a confusing array of networking events, conferences, exhibitions, and publications, it can be difficult to determine where to invest your time.
Tariq H Malik
Tariq H Malik is Extensia’s Chief Executive Officer and drives the direction of the company to ensure we stay aligned to our objective of supporting the growth and development of ICT in Africa. Over many years working with very high level decision makers, Tariq has strong connections with global decision makers and is able to leverage these connections to ensure Extensia stays in touch with industry stakeholders. Tariq previously has held senior management roles with the GSM Association and Euro Money.
Adrian Hall
Adrian Hall is Extensia’s Chief Operating Officer and ensures the company strategy and process align with the corporate vision. Adrian keeps close communications with Ministers, Regulators and CxOs from Africa’s top operators, to keep abreast of the policy, regulatory and service delivery objectives and growth requirements of the sector. Adrian has previously held senior management roles with World Trade Group and World Summit Organization.
Myles Freedman
Myles is the Business Operations Director at Extensia, where he oversees corporate alignment, internal operations, and strategic industry communications. A specialist in the fast-evolving ICT and telecoms sectors, he directs Extensia's public-facing digital strategy, partner engagement initiatives, and onsite events portfolio, alongside its dedicated African tech news service. Myles brings extensive senior leadership experience in channel operations and technology communications from previous roles at Azlan, Tech Data, and Rocom.
Dr. Madanmohan Rao
Extensia has a strategic partnership with Dr. Madanmohan Rao for the delivery of our summit programmes, Madan is a true globetrotter but has his base in India. Dr. Madanmohan Rao, a consultant and writer from Bangalore, is research projects director at MobileMonday, research director at YourStory.in, and research advisor at the Asian Media Information and Communication centre (AMIC). He is the editor of five book series: The Asia Pacific Internet Handbook, The Knowledge Management Chronicles, AfricaDotEdu, Global Citizen and World of Proverbs. He is also editor-at-large of DestinationKM and contributor to the Poynter Institute blog on new media trends. Madan was on the international editorial board of the book, Transforming e-Knowledge.
Yoadan Tilahun
Extensia has a strategic partnership with Flawless Events of Ethiopia for the development of operations and coordination activities for Extensia events. Flawless Events is led by Yoadan Tilahun, an experienced hospitality industry professional with an innately hospitable personality, passion for perfection, flare for creativity, and drive for excellence. With over 10 years of event management experience, Yoadan has established Flawless Events as the leading corporate event firm in Ethiopia, with increasing presence around the African continent. Yoadan holds a Masters in Business Administration (MBA) in International Business and is fluent in Amharic, English, and French, and conversational in Spanish.
Olu Olutola
Olu Olutola is a seasoned technology executive in global telecommunications and digital transformation. Until recently, Olu worked as a Senior Connectivity and Digital Director at USAID where he supported digital and connectivity programs in emerging markets.
Olu led several innovative and digital activities for USAID which includes enhancing open secure and interoperable connectivity and supporting telecommunication regulatory policy in new frontier markets and deployment of 5G, openRAN, connectivity initiatives and AI-LLM models.
Prior to USAID, Olu held senior technology roles in multiple industry settings in management consulting, financial, pharmaceutical and telecommunications Industry including AT & T and Accenture.
He led Ehealth Africa’s telecommunication and digital response during the Ebola emergency in West Africa. Olu also supported a variety of initiatives under the U.S Government Digital and Telecommunications Initiative and is an advisory council member of various internet connectivity foundations Initiative and a board member.
Olu currently advises multiple organizations and countries on digital transformation and telecommunication infrastructure
Olu holds an MBA and MSc in Strategy and Management Information System respectively and a BSc in Computer and Software Engineering. He also holds an executive leadership certificate in Artificial Intelligence, Innovation and Strategy and a certified Project Management Professional.
Paul Moubarak
As GCC Manager, he drives Extensia’s strategic expansion, partnership development, and technology initiatives across the Gulf Cooperation Council region. Based in Doha, Qatar, he specializes in bridging high-level digital transformation objectives with impactful, action-oriented regional summits and tech ecosystems. Leveraging deep expertise in emerging enterprise technologies, technical leadership, and public-private sector collaboration, he coordinates closely with regional ministries, national foundations, and industry innovators. His work ensures that Extensia’s core mission—accelerating ICT growth and creating simplicity out of complexity—is fully aligned with the smart city visions and digital transformation agendas driving the GCC.
20 + Years of Experience
Our Ethos
Creating simplicity out of complexity
A trusted advisor of Industry Development, Leadership development, News and Research, Consultancy Services and Bespoke Summits
Extensia is here to connect people and help buyers reach trusted solution partners
Innovation
With over 20 years of experience working across the continent of Africa, we have supported digital transformation and business development in the ICT space. Through our consulting platform, we have gained a unique and insightful understanding of the telecoms and ICT industry and technology solutions market. We have evolved our project management service portfolio to support and accelerate a company's digital transformation. In addition to transformation training and consultancy, we offer a carefully curated portfolio of fully scalable 'As a Service' VAS solutions, giving clients the opportunity to save costs and increase revenues.
Results
Everything we do is driven by the ultimate goal of achieving results. Whether it's in our personal or professional lives, we begin by envisioning the end goal and then work backwards to determine the necessary steps to get there. As a team, we are determined to find the most efficient and effective ways to reach our objectives and help our clients reach theirs. We constantly challenge ourselves to think outside the box and come up with innovative solutions to problems. By starting with our goals and reverse engineering the most effective route to achieving them, we ensure the best outcomes for our clients.
Passion
Let's face it, a life without passion is unfulfilling. We put our energy, enthusiasm, and passion into everything we do. Our greatest passion is to help our clients achieve their desired results. We see no difference between our clients' success and our own, which is why our clients remain loyal to us.
Teamwork
We understand the significance of having a content, engaged, and motivated team. At the boardroom table, everyone's input and feedback are valued and taken into consideration. Our team not only includes the individuals who work at Extensia, but also our partners on all projects and our clients in consulting engagements. We see ourselves as an extension of our client's team.
Transparency
With 20 years of experience and numerous trusted relationships, we have nothing to hide. Our decisions are made with the collective good in mind, and we not only maintain transparency with our clients, but we also actively seek their input during our decision-making process to ensure full alignment.
Equality
In our view, everyone is equal and our decisions are always based on logical reasoning. We equally support small and underdeveloped countries as well as their larger and more developed neighbours. We provide support to large multinational corporations as well as innovative small and medium-sized enterprises beginning their journey. Our partners come from diverse backgrounds and various regions around the world, with the defining qualities of being passionate about their work and having the integrity deserving of our clients' trust.
Enjoyment
We like what we do. We are good at it and we have been doing it for a long time. More than anything we enjoy helping our clients succeed and we do that with consistent regularity!